Who we are

1% for the Planet is a global organization that exists to ensure our planet and future generations thrive. We inspire businesses and individuals to support Environmental Partners through membership and everyday actions. We make environmental giving easy and effective through partnership advising, impact storytelling and third-party certification.

Started in 2002 by Yvon Chouinard, founder of Patagonia, and Craig Mathews, founder of Blue Ribbon Flies, our members have given hundreds of millions of dollars to our approved Environmental Partners to date. Today, 1% for the Planet’s global network consists of thousands of businesses, individuals and Environmental Partners working toward a better future for all. 

Look for our logo to purchase for the planet, learn more and join at onepercentfortheplanet.org/join.

A look at our community

 

Total business members:

5,700 FROM 67 COUNTRIES

 

Total approved Environmental Partners:

6,100 FROM 100 COUNTRIES

A look at our impact

Total member giving to date:

$470 MILLION

Total annual certified giving to environmental partners:

In 2022: $66 MILLION

In 2021: $52 MILLION

In 2020: $32 MILLION

In 2019: $27.2 MILLION

In 2018: $24 MILLION

Our global brand awareness

 

BrandAwareness-Infographic-2021-03 BrandAwareness-Infographic-2021-11 BrandAwareness-Infographic-2021-02 BrandAwareness-Infographic-2021-12 BrandAwareness-Infographic-2021-04 USA-BrandAwareness-Card-13

With more than half of our membership outside of the U.S., our brand awareness is also growing in many international markets, too. 

Helpful resources

Need more information about 1% for the Planet? Check out this quick list of resources or feel free to reach out to us at info@onepercentfortheplanet.org.