The members I supported this holiday season:

POP Paddleboards – Anaheim, CA

Patagonia – Ventura, CA

Harney & Sons Fine Teas – Millerton, NY

Salsabol – San Francisco, CA

Skinny Pancake – Burlington, VT

Fine Featherheads – Boulder, CO

Klean Kanteen – Chico, CA

Pura Vida Bracelets – San Diego, CA

Planet Petco – San Diego, CA

I’d like to give major props to POP Paddleboards for shipping me one of their awesome “Classico” boards from Anaheim. It was a bit of an adventure to figure out how to get this 10’6” board into my house, as well as where to store it until we can play with it this summer- but we managed! Nick was super helpful and I would highly recommend checking out their products next time you’re looking for an awesome gift.

Created by a family of watermen, POP Paddleboards is an emerging lifestyle brand in the stand up paddleboard (SUP) industry. Characterized by a unique color palette, their range of lightweight, high performance SUP boards are shaped for riders near and far across all bodies of water. Headquartered in Southern California, POP’s mission is to branch out and inspire those near a river, lake, or ocean to stand up and paddle. They want to develop an all-encompassing, inclusive identity for the paddleboarding lifestyle that encourages fitness, exploration, and fun. POP makes their boards easily accessible to the masses via poppaddleboards.com and shops across the country.

POP understands that paddleboarding couldn’t exist if it wasn’t for Mother Nature and her incredible lakes, beaches and scenic backdrops. Partnering with 1% FTP was a no-brainer for the crew at POP, because they have made it their responsibility to ensure that generations to come can experience these moments on the water’s surface. The POP crew is influenced by the 1% FTP network and is excited to see what part they have in making the planet a better place. Like any business, they couldn’t do it without their customers, who are indirectly the engine that drives 1% FTP. They’re excited to work with you to find a board that fits well with your lifestyle- whether it be salty or fresh!

Although I technically got this paddleboard for my mom, I’m definitely looking forward to getting it out on the lake this summer! If only it wasn’t 33 degrees here today… In the spirit of a new year, how about we all make a resolution to support 1% for the Planet members whenever possible. Next time you need some tea, coffee, chocolate, a new jacket, or even a paddleboard, make sure to check out our website to see which companies are giving back to the planet everyday through their 1% FTP commitment. Trust me, you’ll feel good about it!

The South Yuba River Citizens League (SYRCL) began the film festival in 2003 with the goal to show environmentally focused films that not only informed audiences, but also inspired and motivated viewers to take action. Every year the California-based festival hits the road with a selection of short films, providing the opportunity for organizations all around the country to host a festival, show a selection of films, and inspire a local audience.

The festival also played host to a celebration. The film selection was inspired by the 40^th anniversary of the Clean Water Act, a passage that made a significant impact on the regulation of water quality. To commemorate the anniversary, the festival featured 10 award-winning and water-inspired short films. Among the chosen films were The Craziest Idea, One Plastic Beach, and Seasons: Winter, which we highly recommend checking out. You could really feel the emotion in the room as everyone watched the awe-inspiring films together.

Attendees also enjoyed food from The Skinny Pancake, delicious Vermont beers, and a silent auction, featuring some amazing items that were generously donated from Vermont businesses and 1% for the Planet members, Tonewood Maple, Kurt Budliger Photography, Osmium, and Refleece.

We were thrilled by the member and partner support the festival received in the days leading up to the event. The 1% FTP Network was in action, as members and partners came together to celebrate the Clean Water Act while creating an engaging and fun environment for the general public to learn more about VNRC, the beneficiary of this year’s event.

Thanks to everyone who participated and to those who attended – we hope you had as much fun as we did! If you’re interested in learning more about the Wild & Scenic Film Festival and want to find out when they’re headed to your neck of the woods, check out the schedule HERE.

1% for the Planet Players in the Game:

Member participants included: Patagonia, Clif Bar, Sugarbush Resort via Timbers Restaurant, The Skinny Pancake, Tonewood Maple, Kurt Budliger Photography, Osmium, Klean Kanteen, Refleece, Felt Soul Media

Member Partner: Mother Jones

Non-Profit Partners include: Vermont Natural Resource Council, Northeast Wilderness Trust, 350 Vermont, South Yuba River Citizens League, American Rivers, American Whitewater, Lake Champlain Community Sailing Center 

Thanks to Michelle Searer and Alicia De Martini from PMG, our newest Media Partner, for their assistance with writing this post!