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Archive for the ‘Green Friends’ CategoryOur holiday donation campaignPosted on December 11th, 2008 by admin
Global Warming is affecting all of us. Even Santa! To raise awareness of this increasingly ugly scene, an amazing team created our Hot Hot Santa. Have you seen him yet? If not please check Santa out here, share with your friends, and consider making a donation. We thank you for your support and hope you have a happy holiday season! 1% for the Planet exhibits at the EcollectionPosted on September 19th, 2008 by admin
A couple weeks ago 1% for the Planet attended the largest apparel show in the world, MAGIC, in Las Vegas. One might think that throwing our non-profit into the mix of the “City of Sin” among the fashion gurus of the world might not be ideal, but we sent our road warrior Kate out anyways on a hunch. This is what she found . . . .
I arrived at the Las Vegas Convention Center locating the 1% for the Planet booth in the vibrant Ecollection of MAGIC, a debut area devoted to environmentally focused designers and manufacturers. I was soon thankful for the concentration of members among my neighbors in the Ecollection area. I displayed exhibiting member business cards on the 1% table and directed many interested visitors, looking to learn more, to these neighbors for a continued conversation of first hand accounts. The overwhelming response was of great appreciation- wonderful exposure for current members and valuable insight for potential members. Throughout the show I further learned how infiltrated the Ecollection truly was by 1% for the Planet. The Ecollection promotional banners were designed by Loop (member since Oct. ’07), the happy hour was sponsored by member Veev (member since Aug. ’08), and evening music acts were booked by our dear friends at Music Matters. Members with booths utilized the member logo brilliantly on banners, t-shirts and information packets throughout the Ecollection along with a couple members showcasing their apparel in the afternoon Eco Fashion Shows. To boot, our sponsorship package included our video playing on the flatscreen tvs in the lounge throughout the show and the presence of our logo on area sponsorship stands. With such awareness a slew of non-exhibiting members found their way to the 1% booth, and neighboring member booths, to say hello. I’d like to extend a special thanks to all of the members who said hello at MAGIC and helped create such a successful event for the 1% for the Planet community – Loop, Restore Clothing, Mama Om, Eco Purna, Truly Organic, Unifi, Veev, Econscious, Lizzie Parker, Forrest and Fauna, Zee Spot, Locals Have More Fun, Earth Friendly Apparel Company and Ecowood Displays. Between this wonderful energy in the Ecollection and being snagged in other halls of MAGIC for questions due to my 1% for the Planet identification badge, I feel the “City of Sin” full on embraced the 1% for the Planet movement. 1% TravelsPosted on July 31st, 2008 by admin
Kate has been our road warrior of late, spreading the word about 1% for the Planet far and wide to businesses and consumers alike. We thought we’d use this entry to bring you up to speed on all of her summer travels. We’re hoping she gets over the jet lag soon. She’s been getting into the office at 3AM and falling asleep after lunch. Hi all, Kate your trusty Program Assistant here. After a good long nap under the conference table I’m back to work and so pleased to give you the following report.
June 5 – 7 at Boston University Business Alliance for Local Living Economies (BALLE) folks are a dynamic and dedicated group of entrepreneurs from around the country strengthening their individual communities through “Buy Local” programs. At their annual conference this year, attendees heard from world-class environmental speakers Majora Carter, Bill McKibbon and Mark Sardella among others. I am absolutely a better person for having absorbed their wisdom. I also had the great pleasure of meeting . . . . Matt from BetterWorld Telecom (member since June ‘06) Victor from approved recipient non-profit B Lab and Ginger and Kim from approved recipient non-profit Bioneers. The main Bioneers conference is held annually in the fall in San Francisco, but there may be a simultaneous satellite event near you. Perhaps we’ll see you there?!
June 18th – 21st in Boulder, CO. The Lifestyles of Health and Sustainability (LOHAS) show brings together a variety of participants in the green industry – including many of our members. Wow this market has grown! Ed Begley Jr. shared his successes with many during the closing talks. Thank you Ed for the inspiration! It was wonderful to see the follwing members in attendance: Rob from Patagonia (member since May ’02) Rob from Social K (member since Feb. ’06) Jed from the Healing Arts Guide (member since Jan. ’07) Alyssa from DeBoom Sports Mecca (member since Oct. ’07) Toshi from gConscious (member since Dec. ’07) And a big hello to Mary Jo and Lisa from approved recipient non-profit Center for a New American Dream.
July 2nd in London, England July 3rd in Birmingham, England July 9th in Paris, France As you know from our last update, musician Jack Johnson (member since Jan ’04) invited us on tour for a few shows across the pond to further our global awareness building efforts via participation in their Village Green. The Village Green is a tent section at each show that features global, national and local environmental non-profits. If you make it to a show this summer in the US or Canada, be sure to swing by these tents! From my England experience I’d like to extend a special thanks to . . . . Rachael, Leah and Emma of The TYF Group (member since Dec. ’05) for helping at the Hyde Park show in London. Sold out at 35,000 capacity, your help there was immensely appreciated to say the least.
[L to R - Rachael from The TYF Group (member since Dec ’05), Jack (member since Jan ’04), and me at the Hyde Park show. Photo: J. Sheeter.] All the best to Tom of approved recipient non-profit Surfrider Foundation – Europe. Also many thanks to Jack and Kim, to Josh and the Brushfire Records crew (member since Jan ’04).
[A view of the crowd and gorgeous sunset at the Hyde Park show. Photo: K. Johnson]
In between acts this crowd also saw our video on the jumbotron. If you weren’t there, you can check the 1%FTP video out here . . . . This video is with Jack on his world tour, shown at all venues. It can also be found on YouTube, MySpace, Facebook and All At Once. Please pass it on. It’s a great introduction to the 1% movement!
Attending these events helps us to reach and inspire potential members. It’s also a great way to mobilize consumers. But my strongest lasting impressions are from the interactions I had with current members and non-profits of our incredibly strong network. The company we keep in this community is exceptional. Thank you all for the shared experiences and for your passion and dedication. I look forward to many more of our paths crossing.
The Blue Marble LaunchesPosted on May 15th, 2008 by admin
Welcome to the first installment of “The Blue Marble” – the 1% for the Planet blog. We have officially entered the blogosphere – which apparently is in better shape than the atmosphere. The Blue Marble is where we’ll keep you all up to speed on the happenings of the organization Momentum Print Ads Click on the ad below for a closer look at one of our print ads. In fact, a few media outlets – including Backcountry Magazine, Plenty Magazine, Huck Magazine (UK), Fly Fusion Magazine and Grist.org have agreed to become official “media partners” – committing free advertising inventory to us on an ongoing basis. These media partners have also generously offered subscription and advertising deals to our membership – the details of those offers can be viewed here: Media Partners The campaign has recently been selected as a finalist for the 2008 Kelly Awards – recognizing creative excellence in print advertising. As a finalist, we are in the company of brands like Nike, Adidas, MINI, American Express, HBO and Greenpeace. Congrats to TDA on such an outstanding accomplishment. Have a look at the other finalists here: Rock n Roll Here’s a pic of our fresh new booth in Japan.
Thanks to Kenji Shino and his crew for making it possible. We’ll have booth space in London and Paris as well – then it’s on to the U.S. later this summer. Get ready to rock people. We’re 2.0 baby Please be our friend. Virtual Thank You There are many more initiatives to discuss – but perhaps that’s enough rambling for now. We’ll be updating The Blue Marble on a regular basis – so check back for the goods. Until then, keep giving – karma exists. |
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