1% for the Planet media partner, Huck Magazine, just came out with a great article about one of our musical members, Forest Sun! The author of the piece, Ed Andrews, interviewed Forest to find out why he feels so connected to the natural world and why this “earth child” wants to support the environment through membership with 1% FTP! Check out this article and listen to a song or two!
Founded in 2002 by Yvon Chouinard of Patagonia and Craig Mathews of Blue Ribbon Flies, 1% for the Planet is an alliance of businesses that donate at least 1% of revenue to organizations focused in sustainability. The Jessie B. Cox Charitable Trust and 1% for the Planet share an interest in the long-term preservation of New England’s unique environmental resources and are working to put the power of business to work for the planet.
With the support of the Jessie B. Cox Charitable Trust, 1% for the Planet is dedicating a team, led by Barbara Friedsam, the organization’s New England Network Director, to expand business support for the environment initiatives in the region, such as preserving and enhancing New England’s large forests.
“In an effort to push the envelope of our social-environmental mission, … we are proud to make the commitment to join 1% for the Planet,” said Skinny Pancake co-founder/owner Benjy Adler. “We’ll donate 1% of our sales to grassroots environmental non-profits, with a focus on local food and farm-advocacy groups like NOFA-VT (North Eastern Farming Association of Vermont) and Intervale.”
To date, 1% member companies have donated nearly $1 million to New England non-profit organizations working on land conservation, climate change, water resource protection, renewable energy development, and environmental education. 1% members donate directly to approved non-profits allowing them to remain closely connected to the issues they care about.
1% for the Planet will continue to help businesses work for their communities, both locally and on a larger scale.
The new initiative will include heightening awareness in the business community about key environmental issues and targeted investment opportunities. Ultimately, this will enable collaboration between businesses and non-profits that generate long-term environmental and business benefits. Individuals can help by supporting 1% for the Planet member companies in their strategic giving choices and participating with our local partner NGOs. Please follow 1% for the Planet online for updates on regional developments.
“New England is fertile ground for both business and individual participation in the sustainability movement,” said Barbara Friedsam, New England Network Director at 1%. “We know New Englanders care about how business gets done. When businesses align their purpose with their consumers’ concerns, we can collectively increase the triple bottom line.”
That increased bottom line means making giving easier, which in turn results in happier communities and a healthier ecosystem.
“1% for the Planet applauds those businesses committed to donating 1% of their annual sales to environmental causes and welcomes inclusion of more members to the network. The work New England environmental organizations do to protect the unique resources in this region is critical, and 1% member companies can play a unique role in supporting their work. We are excited about the opportunity to grow our network in New England in collaboration with the Jessie B. Cox Charitable Trust” said Friedsam.
About 1% for the Planet
1% for the Planet is an alliance of business financially committed to creating a healthy planet. In 2011, the 1% network donated an estimated $22 million to sustainability initiatives. Despite the challenging economic backdrop, over the last three years we have grown by more than one new member company a day. As a network, 1% is a leading funder of environmental work globally, making reinvestment in the environment a necessary tenet of doing business.
About the Jessie B. Cox Charitable Trust
The Jessie B. Cox Charitable Trust, a New England Philanthropy, funds projects in New England in the areas of health, education and the environment. In its environmental grant making, the Trust is focused on large-scale habitat conservation. For more information on the Trust, please refer to www.jbcoxtrust.org.
BREAKING: Our members in France are now celebrating their 100th 103rd member! But before we missed the 100th member party entirely, our very own Marketing VP, Melody, caught up with 1% member / photographer Emmanuel Donfut from his company Balao for a Skype interview and inspiring slideshow. Watch a couple minutes in for a view of 1% in France through a camera’s lens.
With this aptly chosen reenactment of the famous French Revolution painting, Liberty Leading the People, member companies on the French Riviera celebrate a present-day tour de force: 100 members of 1% for the Planet… and counting!
Getting members together for a networking event is a great way to share sustainability stories, recruit prospective companies to join, collaborate around a new giving project, or show off the great people, companies, and non-profits behind 1%. Big thanks — and CONGRATULATIONS — to the 1% members in France for expanding the pool of funding going to environmental projects each year.
Enjoy a glance at some of our latest artwork aimed to help spread the word about our new-release album. More to come!
About the Album:
1% for the Planet: The Music, Vol. 1 is a compilation of more than 40 rare and exclusive songs donated by leading artists to supporting non-profit organizations working to create a healthy planet. The album aims to accelerate the 1% movement by engaging more people and inspiring more companies to join. Download and share the album →
See more on the 1% Flickr site. Artwork by TDA Advertising and Design (Boulder, CO)
Our album rollout depends on online sharing, which we encourage. Please feel free to use these images on your blogs and websites, and link your viewers to the 1% music site: music.onepercentfortheplanet.org.
In a follow up to our October 1st post, the results are in for Green America’s People’s Choice Award for Green Business of the Year. Drum roll please . . . . . the winner is 1% for the Planet member Reusablebags.com! In recognition of their continued success (Reusablebags.com also won this award in 2007), the company was also awarded a Longtime Leadership Award. Our greatest thanks to all who voted and recognized Reusablebags.com as a truly committed company to Keeping Earth in Business!
We are pleased to share that 1% for the Planet co-founder Yvon Chouinard and the 1% for the Planet community have received a leadership nod by U.S. News & World Report for their commitment to revolutionizing the way business is done on this planet.
To join the movement with your business’s membership please contact us at email@example.com.
For the full article please click here. Please click here to learn of the 20 fellow honorees of America’s Best Leaders for 2009.
This Saturday we encourage you to drop all plans, grab your circle of friends and family, and join the big circle, our global community, in action for 1% for the Planet Non-Profit Partner 350.org‘s International Day of Climate Action. Voice, act, dance, paddle, ring, play, sing, whatever you can offer, in show of your support for the number 350, representing 350 parts per million, the scientifically backed “safe upper limit” for CO2 in our atmosphere. With creative events and gatherings across the globe, there are plenty of opportunities to get involved with this powerful message that affects us all. Click here to find out what’s happening nearest you.
How are we celebrating? You can find us at Vermont’s 350 Dance Party at Higher Ground in Burlington. Headlined by 1% for the Planet member Barefoot Truth (member since Jan. ’08) the show will be simulcast online and on cable throughout the state so all can join.
1% for the Planet will also have a presence in New York City, circumnavigating Manhattan Island with a group in kayaks stenciled by area students.
Calling all 1% for the Planet members, if you’re participating in a 350 action this Saturday, please write me at firstname.lastname@example.org. We’d be happy to share your support with updates to our blog post here!
Last week 1% CEO Terry Kellogg interviewed with marketing extraordinaire Lynda Resnick for her first Ruby Tuesday: Pick of the Week of the fall. Terry helped start the season off with a colorful Vermont bang. Titled “Doing Well by Doing Good: 1% for the Planet Lives the Message”, Lynda concludes the interview with a line we love: “If you’re not doing something for the planet, you don’t deserve to be in business. It’s basic to your being. So, I think what you’re doing is fantastic. I wish the very best for you.” Read the full interview on Lynda’s blog by clicking here.
Some like it hot, but tonight on The Colbert Report acclaimed author and 1% for the Planet Non-Profit Partner Bill McKibben of 350.org will teach us all a thing or two about how we really, really need to cool it down. We encourage you to tune in to The Colbert Report on Comedy Central at 11:30 pm ET and PST, (or you can see the taped version on The Colbert Nation website here). Two brilliant men with a knack for hilarity, addressing a planetary issue with a clear call to action, this promises to be a great show.