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Author Archive
Posted on August 14th, 2009 by kate

Q: What do a farmer, a brewery, a musician, a couple of fly-fishermen and a custom bike builder all have in common? A: The planet. They all know that without it, the creativity, craftsmanship, travel, talent and fruits of the earth all wouldn’t be possible.
Next Q: What do these people all do about it? We are pleased to reveal the answer in our first 1% for the Planet short film, due out early this fall. For a tickle, check out a clip on our newly revamped YouTube Page or through the linked photo above.
Tags: "1% for the planet", Ben Knight, Blue Ribbon Flies, Brushfire Records, clif bar, Clif Bar and Company, Craig Mathews, Felt Soul Media, Jack Johnson, New Belgium Brewery, One Percent for the Planet, Patagonia, SweetPea Bicycles, Travis Rummel, Yvon Chouinard Posted in 1% For The Planet Community, Announcement, Media, Members, News
Posted on August 6th, 2009 by kate

Translation: I was cut down to make this poster, the least you could do was read it. Companies use natural resources. It is inevitable. The association 1% for the Planet encourages companies to give 1% of their sales to the protection of the environment.
Oui oui mon cherie, c’est vrai! We are pleased to share that with MediaTransports in France 1% for the Planet has 400 placements of the above creative in the Paris Métro posted now and up for as long as possible.
With such a reach into Europe’s second busiest metro system and a city that hosts an estimated 45 million tourists a year, we are honored to have this opportunity to encourage our global momentum and to highlight our 69 members in France on their home turf.
With our offices in Vermont, USA, we are sorry we won’t be seeing these posters but encourage those who do to take a snapshot and share with us all by posting on our Facebook Page.
To MediaTransports for their support, to our volunteer Caroline in France for her dedicated work, to our French members for their passion, and to all for spreading the word about 1% for the Planet across this very special globe, merci beaucoup!
Tags: "1% for the planet", 1%, 1%FTP, Europe, France, Global Movement, MediaTransports, Metro, One Percent for the Planet, Paris, Paris Metro, Planet Posted in Announcement, Media, Members, News
Posted on July 20th, 2009 by kate

We are more than delighted to share that Clif Bar & Company will be hosting a 1% for the Planet Happy Hour at the Summer Outdoor Retailer Show in Salt Lake City this week. Terry our CEO and Melody our VP will be in house to unveil a teaser of our new film due out this summer, there will be New Belgium Brewing bike bells for the first 50 attendees and co-branded Clif Bar/ 1% pint glasses to go with the free local brew.
We’ll also have more-than-amazing giveaways from exhibiting members to highlight their participation and commitment. Invitations to enter your name into the drawing at the event can be picked up at member booths – Clif Bar & Company – #8020, Patagonia – #13027, Patagonia Footwear – #13043, Repreve - #62021, Mountain Khakis – #22013, Sigg – #10046, Klean Kanteen – #52, Bronwen - #88, Elemental Herbs -#BR 417, Point6 – #BR 703, and Locals Have More Fun – #BR 506.
Aside from the free beer and member giveaways, know we’ll have a wonderful attendance of true change agents in the Outdoor Retailer space. We encourage you to rally your friends and join our members and friends so we all can meet, network, and learn how you can get involved with the charging momentum of the 1% for the Planet movement! A very Happy Hour indeed . . . . we look forward to seeing you there!
Posted in 1% For The Planet Community, Events, Green Friends, Members, News, Non-Profit Recipients
Posted on June 4th, 2009 by kate
The end of April marks for the majority of our membership the deadline for sending in materials proving they have made their 1% commitment. That said, the 1% for the Planet office is currently inundated with stories of giving! It is a very beautiful thing, and really highlights our favorite time of year. All of these businesses, across industry, across the planet, giving in concert to Keep Earth in Business; well . . . . we get a little tickled in excitement, awe and thanks as we charge through the certification process.
This said, and following Becky’s story from last week of member giving, today we are pleased to share some inspiring words from Tactics (member since Feb ’07).
 (Left to right: Tactics Snow Team Rider Forrest Sharer, Cascadia Wildlands Project Executive Director Kate Ritley, Cascadia Wildlands Project Conservation Director Josh Laughlin, and Tactics Co-owner Matt Patton)
“At Tactics, our goal is to be a model environmentally sustainable and socially responsible company. The environment is such a large part of what we do and who we are. Not only do we sell gear for use in the outdoors, many of our employees spend a lot of time outdoors. Our partnership with 1% for the Planet is about much more than supporting non-profit organizations. For Tactics, it’s about fulfilling our responsibility to give back and protect the environment that sustains our business.
For 2007 Tactics provided financial support to a wide variety of non-profits who represent the critical front lines of environmental conservation, preservation and restoration. We just wrapped up our paperwork for 2008, and we’re happy to say that this year we’ll be giving even more.”
Many thanks to Tactics for their commitment and their 2008 grants, and a huge congratulations for your continued growth and success!
Posted in 1% For The Planet Community, Members, Philanthropy
Posted on April 30th, 2009 by kate
Don’t miss your chance to win a wonderful day of catch and release fly-fishing on gorgeous Montana rivers with 1% for the Planet co-founder Craig Mathews! The bidding closes at 8 pm EST tonight! That’s right, three hours and the clock is ticking…
Click this link - http://tinyurl.com/cmg7ht to learn more about this amazing opportunity, to MAKE YOUR BID, and to show your support for 1% for the Planet.

We thank you for your continued support! Have fun and happy bidding!
Posted in 1% For The Planet Community
Posted on April 22nd, 2009 by kate
We’re thankful our members, and you our supporters, recognize that every day we have an opportunity to give back to planet Earth. To highlight Earth Day however we found it would be fun to share one member’s story of celebrating in style.
From the mountains of Peru, Paul of Amazonas Explorer (member since June ’07) writes, “Check out what a group of 150 locals from Huaca huasi can plant in just 1 day – 10,000 trees when we all work together – its an amazing day out!”.


Paul continued to share, “We are loving being a part of 1% . .”. He revealed more projects Amazonas Explorer is undertaking throughout the year and that he is engaged in recruiting other area businesses to join 1% too. Well Paul, you have indeed provided a wonderful example of how beautiful and effective working together can be. We thank you for your passion, your participation, and send all of our best for the continued success!
Happy Earth Day, the 1% for the Planet way, everyone!
Posted in 1% For The Planet Community, Members
Posted on April 11th, 2009 by kate

That’s right, our newest auction offers a day of catch and release fly-fishing with famed angler, renowned guide, author, owner of Blue Ribbon Flies and 1% for the Planet co-founder Craig Mathews!
Craig will take the highest bidder and friend out on Montana rivers for a day this summer or fall. Complete with special fishing holes, spectacular views, and Craig tying a fly one-handed and blindfolded (ok, maybe not blindfolded), he’ll be sure to provide you with any required gear and end the day with a wonderful dinner enjoyed in good company.
An experience truly not to be missed, click HERE to make your bid! This auction closes April 30th at 8 pm EST.
Posted in 1% For The Planet Community, Announcement, Our Team
Posted on April 9th, 2009 by kate

Treehugger.com has just released their “Best of Green” nominations! We’re more than pleased to reveal that many victories were realized among the 1% for the Planet network, including our very own win for the “Best Non-Profit/Business Partnership”! Please click on the below links to read some of Treehugger.com’s kudos. Better yet, we encourage you to show your support and cast a few votes. Polls are open until Earth Day (Wednesday April 22nd), at which point the best of the best in each category will be revealed. Many thanks to Treehugger.com and to you for the support. Go 1% for the Planet!
Nominations include -
In Business and Politics – 1% for the Planet – Vote Here
In Food and Health – New Belgium Brewery – Vote Here
In Fashion and Beauty – Greenloop and/or Style, Naturally – Vote Here
In Design and Architecture – Q Collection – Vote Here
In Culture and Celebrity – Jack Johnson - Vote Here
In Travel and Nature – Patagonia and Native Energy – Vote Here
Posted in 1% For The Planet Community, Green Friends, Members, Non-Profit Recipients
Posted on April 9th, 2009 by kate

1% for the Planet received a phone call this past winter with an opportunity to tell our story to a devoted readership interested in triple bottom line practices. Little did GreenMoney Journal Publisher and Managing Editor Cliff Feigenbaum realize, but his offer could not have been more timely. Despite the economic downturn, we were fresh off one of our best months ever (51 new members in October). To read 1% CEO Terry Kellogg’s words in GMJ’s Spring 2009 Issue, please click here.
Posted in 1% For The Planet Community, Media, Our Team, Philanthropy
Posted on April 6th, 2009 by kate
Patagonia (1% co-founder, member since May ’02) has recently released their Spring line, and in the mix we’re pleased to announce a 1% for the Planet tee! Featuring artwork from the famed Geoff McFetridge, the tee is made of 100% organic cotton and is recyclable through Patagonia’s Common Threads Recycling Program. To boot, 5 dollars of every tee sold will be donated to 1% for the Planet! Available for a limited time only, be sure to show your support and pick yours up today. As we’re revolutionizing the way business is done on this planet, strong signs point to this tee as a guaranteed quality classic.

BUY NOW! Women have their choice of colors – Northern Lights (shown) or Cranberry.

BUY NOW! Men have their choice of colors – White (shown) or Leaf.
Posted in 1% For The Planet Community, Announcement, Members
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