To support the recent launch of the 1% all-digital album, we just released this web badge (above) to make it easy to share the album online. The badge is a new way for the extended 1% community — from 1% album lovers, to member companies, to 1% environmental non-profit partners, to 1% friends and supporters — to build some buzz about this great album and 1% for the Planet. Will you join the effort?
Here’s how to join:
1. Visit the share page of our new music site. 2. Choose a badge size that will look good on your site, then post it. 3. Then,show us where you put it by submitting your site address using the form on the share page.
When you enter the location of your badge on our share page form, we’ll check out your site and add you to the list. Help us reach 100 badges and we’ll list your site on our blog. Our team will be using our Twitter account,@1percentFTP, to highlight some of the great badge sightings you share with us along the way.
And if you don’t have a blog or website, the image can go practically anywhere. (We put the image on our facebook page and YouTube page, and are exploring ways to fix it to Fenway’s water dish.)
Still wondering what a badge is?
Think of it as the online counterpart to a bumpersticker for your car, or a charity ribbon to pin on your jacket. A web badge is a small image you put on your web site that calls attention to something special — a club you’re a part of, a standard you’ve met, or a cool offering.
What is the 1% album?
1% for the Planet: The Music, Vol. 1 is a compilation of more than 40 rare and exclusive songs donated by leading artists to supporting non-profit organizations working to create a healthy planet. The album aims to accelerate the 1% movement by engaging more people and inspiring more companies to join. Go to our music site to sample tracks, see what the artists are saying about the album, and download the music.
Last week’s album artwork made its rounds with some great posts on blogs and Facebook walls. Here’s the latest artwork.
A quick 1% music album update:
All is going swimmingly – THANK YOU to all of our fans and supporters. You’ve helped us climb to the top of Amazon’s MP3 Albums list, bounce around iTunes top-50 album list, and just recently take a walk up Billboard’s top folk albums lane, reaching #3.
See more on the 1% Flickr site. Artwork by TDA Advertising and Design (Boulder, CO)
As always, please feel free to use these images on your blogs and websites, and link your viewers to the 1% music site: music.onepercentfortheplanet.org.
About the Album:
1% for the Planet: The Music, Vol. 1 is a compilation of more than 40 rare and exclusive songs donated by leading artists to supporting non-profit organizations working to create a healthy planet. The album aims to accelerate the 1% movement by engaging more people and inspiring more companies to join. Download and share the album →
Enjoy a glance at some of our latest artwork aimed to help spread the word about our new-release album. More to come!
About the Album:
1% for the Planet: The Music, Vol. 1 is a compilation of more than 40 rare and exclusive songs donated by leading artists to supporting non-profit organizations working to create a healthy planet. The album aims to accelerate the 1% movement by engaging more people and inspiring more companies to join. Download and share the album →
See more on the 1% Flickr site. Artwork by TDA Advertising and Design (Boulder, CO)
Our album rollout depends on online sharing, which we encourage. Please feel free to use these images on your blogs and websites, and link your viewers to the 1% music site: music.onepercentfortheplanet.org.
Two years in the making, 1% for the Planet: The Music, Vol. 1 — the new 1% music album featuring a star-studded list of over 40 artists — surprised us (nearly flooding my laptop with coffee) as it reached the top of Amazon’s Bestselling MP3 Albums list upon close of its release day. The album is now available through most every online music outlet you can think of, from iTunes to eMusic to Rhapsody… and now on our very own music site.
We’ll follow-up here with some stories from the ripped-up and rerouted road of the music industry — a story of great collaboration in an era where good music can be king even without a big record label. For now, we’ll be live-sharing all album promotions and updates on 1%’s Twitter and Facebook pages.
Here are some of the latest music project developments:
1% Music Site is now live →music.onepercentfortheplanet.org
Sample the music, buy individual tracks or the full album, see what the artists are saying about the project, or redeem that download card you picked up at your local Patagonia store.
New Facebook landing page → visit page
Social networks can be powerful platforms for building support around causes. As part of our ongoing work to keep 1% hip to the social beat, we’ve kicked off a new page to welcome new Facebook fans with our music.
‘Artist Allies’ list kicks off → visit list
In addition to keeping track of what some of our members and non-profit partners are talking about online, we have added a third list — follow our ‘Music Allies’ on Twitter to connect with the artists on our album. If you’re a 1% member, partner, or artist on Twitter and are not yet on one of these lists, let us know.
These days, the average consumer good has a two month lifespan. That means the product is either obsolete, broken, or forgotten within 60 days of purchase. More than ever, looking for a timeless and thoughtful gift for the holidays comes with a new (environmental) challenge — to reduce the junk effect while supporting more environmentally-friendly brands.
So if you’re buying a gift this holiday season, consider getting one from a company that has a 1% member logo on the label or their company website. If the pants you’re eyeing for your sibling came from a 1% member company, you can let him or her know their new trendy trousers also came with an environmental commitment woven into their basic fabric. And if you want to go one step further in showing your 1% support, there are a handful of items adorned with the 1% logo available in the 1% store.
Luckily, member businesses now cover most all product categories we dutifully peruse during the holiday seasons. Case in point – I took 15 minutes to see if I could come up with a variety of 1% Member companies that make pants. I used the 1% member search engine, the 1% online store suppliers list, and some basic web searching.
Pretty good list for 15 minutes of searching, right? And I’m sure there are plenty of others, too. If you’re a 1% member with pants for sale, please let me know! I will add you to this post. jake -at- onepercentfortheplanet -dot- org
This call has already taken place. Listen to the call streaming!
Or download the entire file. Right click on this link, then “Save Link As…”.
About the call:
2009 could mark the most significant year in climate change history as world leaders meet in Copenhagen this December to tackle a new plan for curbing global greenhouse gas emissions.
Currently, our atmosphere carries over 387 parts per million (ppm) of carbon dioxide – the leading cause of global climate change. Our top climate scientists (James Hansen, Nicholas Stern, Rajendra Pachauri, and Al Gore) have indicated that a safe climate future rests at 350 ppm (or less). Actions across the globe will take place on October 24th - the International Day of Climate Action – to help spread awareness around this number and the forthcoming release of the United Nation new international climate change treaty.
Join 350.org’s Bill McKibben this Thursday for a briefing on this historic time in climate change and how you (and your organization) can get involved.
The call is open to everyone, so please spread the word!
Reserve your spot now for the Bill McKibben and 350.org climate change briefing on Thursday, September 24th, at 1:00 p.m. (EDT – New York time)
Space is limited, so sign up early! We’ll send you a confirmation email and the call-in information before the call, as well as information on upcoming events (you can always unsubscribe from future emails with one click).
About Bill and 350.org:
An American environmentalist and writer, Bill McKibben is the founder of 350.org, an international climate campaign. This October 24, 350.org is organizing the 350 International Day of Climate Action, with thousands of events planned at iconic places around the world. Bill frequently writes about global warming, alternative energy, and the risks associated with human genetic engineering. Beginning in the summer of 2006, he led the organization of the largest demonstrations against global warming in American history. McKibben is active in the Methodist Church, and his writing sometimes has a spiritual bent. More about Bill here →
About the 1% Brown Bag Lunch Series:
This new conference call series from 1% for the Planet aims to help educate our 1% community — members, partners, and friends — about the latest environmental topics that experts in the 1% network are working on. We’re currently looking into the topic of climate change and how individuals and organizations alike can get involved. Earlier this summer, 1% non-profit partner Clean Air-Cool Planet led our first 1% Brown Bag Lunch Series call to brief us on climate and energy legislation in the U.S. For upcoming calls, please submit your ideas to brownbag@onepercentfortheplanet.org.We are picking upcoming topics based on your requests.
We were joined this week by our good friends and non-profit partner organization,
Clean Air-Cool Planet, to talk turkey on U.S. Climate Change and Energy Policy. As promised, we’ve posted the full call here! Introduced by 1% for the Planet ED Terry Kellogg, CA-CP President Rafe Pomerance and CEO Adam Markham lead the call. There’s also an informative Q & A session at the end.
This audio issue is the first in a series of recorded environmental issue-brief calls — the 1% Brown Bag Lunch Series — that will take place every other month or so.
What environmental issue would you like to learn about? Whether it’s biodiversity and rainforest preservation, the global water crisis and the emerging practice of water footprinting, the forthcoming international climate change treaty, or maybe it’s the endangered Blunt-Nosed Leopard Lizard perks your interest — send us an email or a tweet with your vote. We will pick upcoming topics based on your interests!
On Tuesday, July 28 at 1:00 pm (EST), we will hold the first of our 1% Brown Bag Lunch conference call for our 1% community of 1% Member businesses and approved environmental organizations.
Our good friends and 1% Recipient organization, Clean Air–Cool Planet, will lead the first call of the series. For about an hour, we will learn about the latest in climate and energy legislation in Washington, D.C., the American Clean Energy and Security Act (ACES), which currently resides in the Senate. The historic bill aims to put a price on the emissions of greenhouse gases created in the United States. The plan may transform the way we support our economy’s growing energy demands, use our transportation systems, and invest in businesses and technology.
If you are a 1% Member business or 1% approved non-profit partner, keep an eye out for call-in details in your inbox. Also, we’ll be sharing the the full-audio recordings right here, on the 1% for the Planet Blog, during the week following the call. And if you find yourself tirelessly trolling social networks for the latest news like we are, you can find and contribute to live updates of the call on the 1% Twitter page.
About the experts:
Clean Air-Cool Planet is a leading non-profit organization dedicated solely to finding and promoting solutions to global warming. CEO Adam Markham will lead with a brief overview of the organization’s work in practical corporate engagement in climate change solutions. President Rafe Pomerance will follow and answer your questions about the American Clean Energy and Security Act – also known as the Waxman-Markey Bill – and efforts in Washington to help develop new climate policies. Formerly Deputy Assistant Secretary of State for Environment and Development and U.S. representative to Kyoto negotiations, Pomerance is also the founder of National Clean Air Coalition coordinator and Climate Policy Center.
Our summer internship team, shown here near our planetary headquarters in Waitsfield Vermont.
We have some new friends at our space in the old schoolhouse this summer, and we thought to share the good news. Please join us in welcoming Danny, Cecilia, and Patrick (pictured above in order) to the 1% team!
Danny Kuzio is a recent high-school graduate from Green Mountain Valley School right down the street from 1%, in Waitsfield, Vermont. In the fall he’ll be a first year student at Bates College in Maine where he hopes to study economics or environmental science. This summer he’ll be working mostly with Chrissy in member services and certification, and training for cross-country ski racing in his spare time.
1%’s favorite Danny-hobby: cross-country skiing in our backyard, the Green Mountains (ok… we’re slightly biased)
Cecilia Su has just finished her first year at Dartmouth College, pursuing a B.A. in Government and Economics. She was drawn to 1% because of her interest in environmental problems and policy solutions as well as her faith in 1%’s innovative environmental investment model. In addition to marketing support, Cecilia is spearheading much of 1%’s new media outreach (give a shout-out or follow our Celia-led 1% Twitter updates).
Top “social networking” activity: with friends, shefing-up vegan cookies that aren’t cooked (the “un-cookie”)
Patrick Johnson is an Environmental Policy major at Middlebury College. He refuses to leave Vermont during the brief annual spell of glorious weather and lives over the mountains from 1%, in Charlotte. Patrick has spent time in work relating to venture capital, land conservation, and the study of policy matters related to the reduction of greenhouse gasses. At 1%, he’s focusing on the upcoming release of our 1% short film (stay tuned for more about the film!).
Favorite street-wear: a used-to-be-neon-colored Ducks Unlimited cap from the 70s
A warm welcome from our extended 1% For The Planet family!
