Archive for February, 2010

1% for Haiti

Posted on February 25th, 2010 by

In response to the devastating earthquake that recently shook up Haiti, a few of our members have inquired how they might use their 1% donations to help the relief effort.  We too were curious to learn about how our non-profits are helping to rebuild and replenish the devastated nation, and have reached out to some to hear their stories of hope, change and progress.

Plant With Purpose works in several countries around the globe, but has maintained a presence in Haiti for 13 years now, with a team led by 42 local Haitians.  Their focus is on sustainable development, as they recognize that by restoring the productivity of the land, they will enable Haitians to experience a healthier economy and landscape.  In the immediate aftermath, Plant With Purpose focused on bringing food and water to those affected by the earthquake.  Now their effort goes beyond immediate relief, to creating a more long-term solution.  By educating Haitians about reforestation techniques, Plant With Purpose is helping Haiti’s depleted soils to once again yield nourishing crops while simultaneously reducing the occurrences of floods, mudslides and soil erosion.  The planting season is less than a week away, so what better time than now to support Plant With Purpose in their reforestation efforts!  For more information of Plant With Purpose check out their blog or online Haiti Video.

Plant With Purpose Reforestation in Haiti

Plant With Purpose Reforestation in Haiti

In conjunction with the food crops that will sprout resultant of Plant With Purpose’s efforts, Trees, Water & People, is providing Haitians with a more sustainable tool to cook these foods!  For but $20, Trees, Water & People is offering a fuel-efficient and clean burning stove to the families of Haiti.  By consuming less fuel, providing nourishing meals, and sterilizing water, these stoves are assisting both the health of the people and the environment of Haiti.  Trees, Water and People just recently received the Sasakawa Prize from the United Nations Environmental Programme in recognition of its stove distribution as a green solution to climate change.  Congratulations Trees, Water & People!

Environmental non-profits focused on restoring agricultural productivity and food security are critical if Haiti is ever to become self-sustaining.   We at 1% are glad to see the sustainable progress being made already by Plant with Purpose and Trees, Water & People in the face of this daunting tragedy.

Announcing the 1% music badge

Posted on February 17th, 2010 by

1% for the Planet The Music - Download Yours Now

To support the recent launch of the 1% all-digital album, we just released this web badge (above) to make it easy to share the album online. The badge is a new way for the extended 1% community — from 1% album lovers, to member companies, to 1% environmental non-profit partners, to 1% friends and supporters — to build some buzz about this great album and 1% for the Planet.  Will you join the effort?

Here’s how to join:

1. Visit the share page of our new music site.
2. Choose a badge size that will look good on your site, then post it.
3. Then, show us where you put it by submitting your site address using the form on the share page.

When you enter the location of your badge on our share page form, we’ll check out your site and add you to the list. Help us reach 100 badges and we’ll list your site on our blog. Our team will be using our Twitter account, @1percentFTP, to highlight some of the great badge sightings you share with us along the way.

And if you don’t have a blog or website, the image can go practically anywhere. (We put the image on our facebook page and YouTube page, and are exploring ways to fix it to Fenway’s water dish.)

Still wondering what a badge is?

Think of it as the online counterpart to a bumpersticker for your car, or a charity ribbon to pin on your jacket. A web badge is a small image you put on your web site that calls attention to something special — a club you’re a part of, a standard you’ve met, or a cool offering.

What is the 1% album?

1% for the Planet: The Music, Vol. 1 is a compilation of more than 40 rare and exclusive songs donated by leading artists to supporting non-profit organizations working to create a healthy planet. The album aims to accelerate the 1% movement by engaging more people and inspiring more companies to join. Go to our music site to sample tracks, see what the artists are saying about the album, and download the music.

Fishing lures and Champagne: A French member meet-up

Posted on February 16th, 2010 by

Always looking for a reason to get together and spread the word about 1%, some of our French contingent met up in Paris last weekend for a fishing show, Salon de la Peche  With over 80 members and 130 non-profits, 1% for the Planet has a strong following in France.

french fishing show

Ephemera Field and Fish hosted the lively meet-up along with representatives from Balao, Green-News, Magnana, Planet Lures, and Dosnon & Lepage, all pictured above.  Balao’s Emmanuel Donfut was happy to report that the gathering included guests from several businesses interested in joining 1% for the Planet.  We wish we could have been there to help convince them to join, but we know the Dosnon & Lepage champagne and great company likely did the trick. Thanks to all members who attended Salon de le Peche and organized the 1% meet-up!

Sunpancakes + Arctic Foxes = all the love you could ever want on Valentine’s Day!!

Posted on February 12th, 2010 by

If Iceland sounds cold, worry not, as these darling foxes will assuredly warm your heart. The most precious of all precious and the most snugglicious of all snuggables – 1% for the Planet is proud to welcome The Arctic Fox Center as a non-profit partner.  In just the past couple months, with two new members and one non-profit partner hopping aboard the 1% bandwagon, 1%’s presence in Iceland has grown three-fold!

Arctic Fox

Choose your adventure – raft, kayak, hike or sail – in the West Fjords of North West Iceland with Borea Advenutures.  Adventuring with Borea not only steps lightly on the earth, as they focus on “silent” activities that utilize no motorized vehicles, but it also helps support the cutest creatures in the world, as Borea Adventures has chosen The Arctic Fox Center as their 1% recipient organization.  How splendid!!

After your eco-friendly adventure with Borea (or before if you’re going out to the rivers!), be sure to check in with Icelandic Member #2: Einarsson Fly Reels!  Jón Páll will gear you up with some reels and rods, and perhaps – if you time your travels right – even some brekky!  Jón tells us how the sun does not reach over the mountains of Isafjordur for about two months, and so on the day of January 25th, when the sun finally hits the first houses in town, there is a festival of making pancakes – “sunpancakes” they’re called.  Jón was inspired to join 1% after chatting with friends at Borea and reading our founders book, Let My People Go Surfing.  Jón is further continuing the Icelandic ripple effect by reaching out to the North Atlantic Salmon Fund….

We’re so pleased to take on a presence in the unique and amazing community of Isafjordur, and we look forward to the day when the Arctic foxes are so plentiful that the Center donates a few to the 1% crew!

Greening it Forward

Posted on February 9th, 2010 by

During our recent jaunt to Utah, we had the pleasure of catching up with a slew of members and non-profit recipients.  At the Outdoor Retailer show, we were happy to share the Backcountry Village with the recipient non-profits Winter Wildlands Alliance and Protect Our Winters, and 1% member company, Green Laces, and to learn more about what they’ve been up to.

laces

Pro soccer player Natalie Spigler founded Green Laces on a simple premise: give athletes an easy way to green up their act. Athletes, ranging from Olympians to NFL players, and everyday folk make a promise to incorporate an environmentally friendly behavior into their daily routine, and to wear green shoelaces signifying their commitment to the environment.  Much like the ubiquitous yellow Live Strong bracelets raise awareness and much-needed funds for cancer research, Green Laces aims to make their all recycled, sustainably packaged laces a mascot for the environment.

Forty percent of each Green Laces purchase funds 1% recipient non-profits, like Protect Our Winters, 350.org, and the Surfrider Foundation.  What’s more, when you purchase your own pair of Green Laces, you can select which of the featured non-profits you’d like to support with your purchase.