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Healthy Seas inspirational example being a good business model

The International Conference on Prevention and Management of Marine Litter in European Seas was held in Berlin, Germany, 10 – 12 April 2013. The conference participants, which included a wide array of stakeholders, government representatives, businesses and regional organisations, analysed the issues at stake, reviewed current efforts and suggested ways forward in order to address marine litter.

Healthy Seas delegate Mike Mannaart attended the conference, delivering a presentation about the initiative and promoting it during a meeting with the Commissioner of the Environment, Mr Janez Potocnik. By this, Healthy Seas attracted considerable interest and positive responses, as it is a unique joint-venture between businesses and NGOs. Not only does it clean up the environment but it engages the business community and consumers as well, and applies a business model with the potential to generate money.

The ‘Message from Berlin’ is now available for download here:

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