Sea Kayaking For A Cause
Breanne Quesnel, the owner of Spirit of the West Adventures, explains why they became members of 1% for the Planet….
From a selfish perspective, we all need healthy and functioning ecosystems for our own survival, to have clean water, air and food. As an eco-tourism business, our livelihood is also directly connected to beautiful wild places, open spaces and plentiful wildlife. We try our best to be a sustainable business and to consider the environment and the ramifications of our choices and actions in all that we do, but we also need to give back. We are able to generate revenue by sharing sea kayaking trips on the beautiful British Columbia coast with people from all over the world. We feel it is only right to direct some of that revenue back to organizations and groups that help to protect these wild spaces and wildlife.
We became 1% for the Planet members in order to help raise the profile of the need for all businesses to give back to the environment. While quietly donating to environmental charities gets money where it is needed, 1% for the Planet helps to encourage all businesses to share their success with environmental charities and highlights the fact that together we can make a greater impact. The brand recognition helps customers to make informed decisions, supporting companies who support the environment. I know when I see the 1% for the Planet logo at other shops or businesses, I feel better about purchasing their product or service. My dollar spend has the capacity for a greater positive environmental impact.
The mainstay of our business is providing tours which allow people to sea kayak with whales and a variety of other wildlife in wild and untouched spaces. It is for this reason that over the years as 1% for the Planet members we have chosen to donate to groups which help in protecting the marine environment, the food sources of the whales as well as our local community in which we operate our business. Past donation recipients have included (plus others who still need to apply to become 1% FTP approved nonprofit partners);
– Quadra Island Salmon Enhancement
Donating 1% of all sales is a small contribution to a very worthy cause. I heard a great quote once which helps to sum it all up nicely, “The economy is a wholly owned subsidiary of nature”.