1%FTP Members New Belguim Brewing, Klean Kanteen and Patagonia Footwear at LOHAS Conference
Back in June we brought three of our member companies to present on a panel at the LOHAS conference in Boulder, CO. Joining us were Katie Wallace of New Belgium Brewing, Jeff Cresswell of Klean Kanteen, and Sue Harvey Brown of Patagonia Footwear. The video/summary below was posted on Environmental Leader about this panel discussion which was moderated by 1% FTP Senior VP Melody Badgett.
High Impact Sustainability Partnerships
How brands and non-profits can create meaningful progress and brand value through collaboration on environmental issues. In this LOHAS 2012 breakout session companies from the 1% for the Planet network explore how partnerships between businesses and causes of sustainability can create brand-value and important progress on environmental issues.
Melody Badgett – SVP Marketing, 1% for the Planet (moderator)
Jeff Cresswell – COO, Klean Kanteen
Sue Harvey Brown – Marketing Manager, Patagonia Footwear
Katie Wallace – Sustainability Specialist, New Belgium Brewing Company